Welcome to 1Hotel

Welcome to the 1Hotel Where Soul and Design Intertwine

DeepSleep Studio has been the agency of record for the 1 Hotel South Beach since 2016, though our working relationship extends much further than that. We have worked closely with the hotel to create engaging ongoing programming for the various outlets on property. Let’s take a peak and learn about some of our best work with the 1 Hotel South Beach.

We created a brand for their Retreat Collection, complete with a tiered level of rooms and homes with various amenities. In an effort to continue to push boundaries and encourage creativity, we created a custom flipbook for the Retreat Collection that we then developed as a custom, digital piece. We also incorporated subtle video treatments into the code so that the piece is as dynamic and inspiring as the property itself.

PREY, a restaurant conceived with the approach of sustainability and balance deserves a unique branding strategy. Inspired by the eco-conscience style of dining, we were drawn to none other than mother nature’s color palette and customized a watercolor concept that would play a part throughout their menus, decals and digital assets.

Renowned as one of the most paramount events happening every year in Miami, Art Basel showcases the artistry and inspiring work of established and emerging artists. DeepSleep Studio created material for 1 Hotel that would be centered around the look and feel of Art Basel including a calendar, take-away in-room piece that served as a guide filled with art, culture, music and event central, newsletter, signage, and more.

Cleansing the mind, body, and soul is a common thread that electrifies throughout this beautiful city. 1 Hotel created the HEALTHY Rooftop Party to invite locals and hotel guests alike to revel in the playful vibes, fresh cocktails, and light bites offered every Sunday. DeepSleep Studio crafted the crisp look and feel the event which would translate seamlessly to all of the creative such as the menus.

The 1 Hotel South Beach is a brand with a full and robust brand story that influences all subsequent design choices and we love incorporating their essence into all the work we create.

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