Welcome to Grove Bay
Deep Roots + Innovation = Industry Leaders
Grove Bay is a hospitality group that possesses a lightning-in-a bottle quality that has shaken up the hospitality industry with such vigor. They came to us to create the identity of their brand and we’re so pleased that we’ve worked together on their restaurant projects.
Grove Bay Hospitality Group aspires to enhance the lives of its guests, employees, communities, and investors as a restaurant industry leader by developing innovative, memorable, and highly successful restaurant concepts. From ingredients to customer service, Grove Bay is committed to delivering only the highest quality experiences across all levels of operation.
We were inspired by the founders’ deep roots in the South Florida community when it came time to design the logo. We designed a tree figure to symbolize their roots within the community and we chose a circular logo to encompass the unending commitment to exceptional hospitality.
The logo inspired the tone of the brand we established throughout the website we created. From there, we designed custom stationary including pocket folders, business cards, letterhead, and envelopes. Our commitment to detail led us to create custom Grove Bay apparel as well as providing office interior consultations.
When it came to designing their websites, we chose a color palette that exudes elegance and approachability. Our goal was to ensure that Grove Bay’s online experience was straight forward and easy to navigate so users could learn about each of the group’s restaurant concepts.
It didn’t stop there. Our in-house videographers shot, directed, and edited an introductory video that lives on the website and introduces users to the culture at Grove Bay Hospitality Group. We photographed headshots to introduce the executive team on the website. The photos are not your average corporate headshot, but rather showcase the beauty of the South Florida landscape.